Grandstand Extravaganza: Bank of the Pacific's Enduring Partnership with the Northwest Washington Fair

Every year, the Northwest Washington Fair in Lynden, Washington, captivates audiences with its diverse lineup of grandstand entertainment. At the heart of this vibrant event is a longstanding partnership between the fair and Bank of the Pacific, a community-focused financial institution that has been a steadfast sponsor for over two decades.

Powering the Pulse of Community Celebration

The Northwest Washington Fair is a beloved annual tradition that brings together people from all walks of life, celebrating the region's rich agricultural heritage, youth programs, and the vibrant spirit of the community. As the fair's director of sponsorships, Karen Kildall Occhiogrosso, explains, the grandstand entertainment is a crucial component of this multifaceted event, catering to a wide range of interests and preferences.

A Diverse Tapestry of Grandstand Performances

The 2024 Northwest Washington Fair, scheduled for August 8-17, promises to deliver an exceptional lineup of grandstand entertainment that caters to music lovers of all genres. From the high-octane thrills of the demolition derby and the adrenaline-fueled PRCA Rodeo, to the soulful melodies of country, Christian, and Hispanic music, there's something to captivate every attendee.The fair's partnership with Bank of the Pacific has been instrumental in bringing this diverse array of entertainment to the stage. As Kildall Occhiogrosso notes, "Bank of the Pacific has just been such a generous partner. They've been with us for 22 years and were our very first sponsorship. The infusion of their sponsorship not only helps the grandstand, but it helps our mission of core values: youth, community, agriculture, education, and entertainment."

Fostering a Sense of Community

The partnership between the fair and Bank of the Pacific extends beyond the grandstand, as the bank's employees actively participate in welcoming the crowds and sharing in the excitement of the event. Michelle Camping, a longtime Bank of the Pacific mortgage lender, reflects on the joy of being part of a community celebration that brings people together."To be part of an event that our community can enjoy together is a real privilege," says Camping. "It's a joy to witness it." Her colleague, Tana Tjoelker, echoes this sentiment, noting the special memories they've created over the years, including the unforgettable appearance of Garth Brooks during a Trisha Yearwood performance.

Embracing Diversity and Inclusion

The fair's grandstand lineup reflects the diversity of the community it serves, with a deliberate effort to include Hispanic entertainment on Sundays. Kildall Occhiogrosso explains that the inclusion of Banda Los Recoditos, a popular Mexican group, has been met with overwhelming support since its debut in 2021.This commitment to diversity and inclusion aligns with Bank of the Pacific's own values, as the community bank serves a wide array of customers, from families and farmers to local business owners. Michelle Camping emphasizes that the partnership with the fair is an extension of the relationships the bank has with its customers, reflecting the institution's core principles.

Anticipation and Excitement

As the 2024 Northwest Washington Fair approaches, the anticipation and excitement are palpable. Kildall Occhiogrosso anticipates that many of the events, including the demolition derby and the rodeo, will once again sell out completely, as they did in the previous year.The diverse lineup of grandstand entertainment, featuring artists like Walker Hayes, Banda Los Recoditos, Chris Janson, Ace Frehley, Steven Adler, and Ludacris, promises to captivate audiences and create lasting memories. Tana Tjoelker's enthusiasm for the event is palpable, as she looks forward to the sights, sounds, and the collective sense of community that permeates the fairgrounds.The enduring partnership between the Northwest Washington Fair and Bank of the Pacific serves as a testament to the power of community collaboration. By supporting the fair's mission and providing a platform for diverse entertainment, the bank has become an integral part of the region's cultural fabric, fostering a sense of unity and celebration that resonates with attendees year after year.